IN A NUTSHELL
I am a multidisciplinary futurist, former fashion designer, trained in textile design, born in Paris in a multicultural household. I’ve lived in New York, Los Angeles, Morogoro and London.
MY PERSONAL STORY
I grew up in Paris. I am French American with an American East coast teacher, entrepreneur and activist mother, and a British experimental film maker and organic farmer father. Going to movies from the time I was a toddler shaped my futures narratives approach. Being treated like I am part of the conversation from the time I could speak too.
My first love was fashion design and streetwear. I moved to New York in late 1999, equipped with my design portfolio and 400 dollars. There I joined cult streetwear brand Triple 5 Soul.
For over a decade, I helped global fashion brands create best-selling collections in streetwear, lifestyle and denim sectors in New York and Los Angeles.
Then, in 2010, I started to question everything. I felt disillusioned as a fashion designer churning out hundreds of designs a year and how wasteful this was. I decided to walk away from my high-paying design director job and moved to London without anything lined up.
In 2011 I joined the world's largest fashion trend agency, anticipating a shift towards creativity and purpose.
But it was the same incessant chase for the next fashion trends.
Believing in the potential of future fashion forecasting to contribute positively to society and the planet, I established my own futurist practice in 2013.
I hosted my first sold-out macro trend seminars at the British Library in 2013 on topics ranging from biomaterials to virtual worlds. People back then were dubious about sustainability and thought it was a passing trend but I explained this was here to stay and would someday be enforced by legislation.
This started me on the path to equip people and organisations to be ahead of the curve, not just follow current trends.
My passions besides my work: Reading fiction at night, dancing, sparking conversation, bright graphic and textile design, tiny space and home design, listening to bird songs and (not ambitious) the future of humanity.
My genius zone: The ability to articulate novel ideas clearly and compellingly, inspire people, listen and focus.
My mission: To support visionary thinking and action serving the greater good of the people and planet. And to make people feel like they matter.
